Pitch Like a Preacher

Selling a new technology is different; it is challenging, exhilarating and almost always difficult.  And, it is fundamentally different than the classic B2B complex or solutions sale.  Well, it has things in common but, in comparison the the steady, systematic solution sale described in most sales ... [Continue Reading]

How Sunil Maulik Goes to Market

I recently interviewed Sunil Maulik, who runs the SunilM1 design thinking consultancy about how he goes to market. About Sunil Sunil has over twenty years of experience in Silicon Valley. He was more recently VP at Designit, a global design services firm, and prior to that Director of ICT ... [Continue Reading]